From grand political coverage to the centers of power, the importance of journalism in Brasília to the rest of the country is undeniable. If you've been tuned into major television news programs or even social media, you've probably heard of the names we'll be discussing today. Journalists who are synonymous with respect and recognition, and who are living proof that the possibilities within the profession are countless.
Check out this list we've compiled featuring important figures who have passed through our capital and dedicated themselves to achieving their current positions and remaining relevant:
Poliana Abritta
The current face of Fantástico, the famous Rede Globo program, comes from our little square (referring to Brasília). A journalism graduate from Brasília, she began her career at the network's local newspaper at age 21 as a junior reporter, and climbed the ranks covering other nationally broadcast editions until moving to New York in 2014, becoming the network's international correspondent.
But Abritta's destiny wasn't abroad; today, after more than 20 years at the network, shortly after returning to Brazil in 2014, he took over the helm of Fantástico, where he has worked ever since.
"Brasília is in my blood, it's in my essence to this day. [...] It's very important for a reporter, for a journalist, to be able to work in Brasília. Even if the person doesn't intend to cover politics forever. It gives you experience, a certain shrewdness, training for any coverage that comes later."
Thaddeus Schmidt
With a respected surname in the world of sports, Tadeu graduated in journalism here in Brasília and, although he wasn't born in the capital, he took the first steps of his career here in 1997.
With a clear path in Communication, the presenter boasts impressive experience at Radiobrás, Rádio Nacional, and TV Nacional. But don't think Tadeu has abandoned sports altogether; with his valuable knowledge in the field and an exceptional track record in sports journalism, in 2013 he replaced Zeca Camargo as the presenter of Fantástico, sharing the screen with his colleague, also from Brasília, Poliana Abritta.
“When there was a sports story to cover, naturally people would put me in charge, because of my background and my family's background. Sports became easier for me, too, because it's easier to do reporting, to do journalism with what you know best – and what I know best, without a doubt, is sports.”
Hugo Gloss
Born in Brasília, journalist Bruno Rocha has become a social media phenomenon, boasting over 18 million followers on Instagram alone. He has secured an important position in Brazilian journalism by innovating, combining communication and entertainment, ensuring originality in his writing, and reliable fact-checking of his news.
The name Hugo Gloss came from a pun on the famous luxury brand, but the face behind the Twitter sensation since 2007 was discovered by Luciano Huck, which secured him a coveted position in the newsroom of the Globo network. Bruno became a respected name within the niche and transformed his persona into an extremely successful business.
"I work in entertainment, but not only that. I try to cover things I like and that really interest me: a phone launch, a movie, a spoiler, a soap opera, a couple breaking up, getting back together… Anything can be a topic. The difference is always the approach, the humor, the way it's told. The biggest mistake, in any case, is not checking the facts, posting without being sure, giving out wrong information."
We hope you were inspired by these stories and journeys. Life is constantly changing, and journalism in our country is always looking for new talent. Here at the IDP School of Communication, Creativity and Arts, we prepare our students to work in all areas of the profession, with skills and tools that provide cutting-edge education that will surely bring recognition in the future.
