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Next week marks the start of the Innovation Journey, a series of debates promoted by our MBA in Business Management. These meetings will discuss topics related to innovation and entrepreneurship, essential for everyone working in the business world within the Brazilian context.
The meetings will be free and held online. Check below for the dates and topics of each one:
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First meeting: "Innovation Made in Brazil"
Brazil has reached 12 unicorns, and the number of startups is growing by an average of 26% per year, supported by the strengthening of communities, funding partners, technology parks, accelerators, and other ecosystem players. What are the challenges for startups Made in Brazil?
Date: 25 / 01
Schedule: From 7:30 PM to 9:00 PM
Mediator: Diego Rhoger – Innovation and Business Strategist, leader of the Cerrado Valley.
Guests: Maria Teresa Publio Dias – Co-founder and COO of Soul Brasil Esportes, member of the Sports Network and representative of Brazil Sports Tech in Curitiba. Bruno Souza de Oliveira – Co-Founder and CTO/COO at Medipreço SA.
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Second meeting: "Overview of Innovation in Brazil"
The innovation and entrepreneurship landscape in Brazil is promising and advancing every year, but there are still a number of challenges to overcome. Let's talk about the innovation landscape in the country?
Date: 27 / 01
Schedule: From 7:30 PM to 9:00 PM
Moderator: Paulo Puppin – Assistant Manager of Innovation at Sebrae
Guests: Gianna Sagazio – Director of Innovation at the National Confederation of Industry (CNI), responsible for the executive coordination of the Business Mobilization for Innovation (MEI). Roberto dos Reis Alvarez – Executive Director – GFCC | The Global Federation of Competitiveness Council.
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Third meeting: Data and creativity – essential skills for innovation in 2021
How can data analysis combined with creativity transform the way you make strategic decisions? Developing a data culture has become essential for companies to make better decisions. And to generate valuable insights, it is necessary to organize, investigate, analyze, and communicate effectively.
Date: 22 / 02
Schedule: From 6:30 PM to 8:00 PM
Mediator: Natália Grube – Data strategist. Marketing insights lead on Google. HSM Expo 2018 – Speaker @ HSM Expo – SP – Data-driven Innovation.
Guests: Dierê Fernandez – Data Science Business Leader @ Nielsen. Letícia Ange Pozza – Data Strategist & Co-founder Odd Studio.
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Fourth meeting: Impact Businesses – a strategic look at social innovation
Impact investing aims to solve social or environmental problems and is guided by the UN Sustainable Development Goals. Impact investing has seen significant growth in recent years, with Brazil being one of the main markets in Latin America, doubling between 2018 and 2019. Large companies are beginning to take a strategic approach to social innovation.
Date: 24 / 02
Schedule: From 7:30 PM to 9:00 PM
Mediator: Ana Heloísa Moreno, Founder at Massy Crowd, Head of Impact Investing and Social Business at the Ministry of Social Development and Fight against Hunger.
Guests: Mariana Fonseca is the co-founder of Pipe.Social and the founder of Mariposa, a company that produces content about trends and social impact.
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