This postgraduate specialization course trains communication professionals to work in data-driven digital journalism.
With the innovative essence characteristic of IDP (Brazilian Institute of Education, Development and Research), the new class of the MBA in Data Journalism will empower communicators to skillfully use digital communication tools, enabling the creation of relevant narratives with reliable information and visual appeal. The course was developed by experienced professionals in the current market, aiming to offer students the best in the field of data-driven journalism.
The MBA structure allows students to efficiently balance their professional activities with the demands of the course. With synchronous classes and practical activities held on alternate weekends, employed students can participate in the specialization program normally, already applying the concepts and techniques learned at IDP in their work. With a highly practical focus, students actively engage throughout the course in interactions with professors and tutors.
IDP's teaching methodology prepares students according to the real needs of communication agencies. The total course workload is 440 hours. A key aspect is that the only requirement for enrollment is a bachelor's degree. All students receive introductory content in Python programming, mathematics, and statistics before the start of classes, in order to level their knowledge and facilitate the continuation of the course. Furthermore, the first classes cover the fundamentals of data journalism to complement the students' foundation before proceeding with the subjects in the curriculum.
“We are now in our third MBA class, and it’s very interesting to see the impact the course has on our students’ professional lives. They are already starting to apply the knowledge acquired in the course to their daily lives while still students, and are discovering new career possibilities and opportunities. Today we have students who are speakers at major data journalism events, who are working in data journalism abroad, etc.”"This is what Bárbara Libório, the MBA coordinator, explains."
One of the highlights of the course is its faculty, composed of highly relevant professionals in the field of digital communication. All professors were selected with the goal of providing students with contact with experts working in the market, in a didactic way. In this way, the course instructors possess a balance between academic knowledge and market experience. With a project-based approach and an intensive practical approach, students can extract maximum learning from these professors.

“The idea of including an artificial intelligence course in this new class shows that the MBA is aligned with the major current discussions in journalism. AI is a reality; newsrooms around the world already use it to automate tasks, correct code, and improve texts. Our students will be prepared for this use and the challenges it brings.”"That's what Barbara says."
IDP has sales consultants available to assist and answer any questions about the selection process or the course.
Applications for the IDP MBA in Data Journalism are open until September 20th, with classes scheduled to begin on September 22nd. For more details, please visit the website via the link below.
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